Photos: The Cassey Ho  Story

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    Cassey Ho born January 16, 1987is an American social media fitness entrepreneur with a YouTube channel and a website that sells fitness apparel.

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    She is considered an Internet personality and a rising YouTube star nationally and internationally.

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    In 2013, she received a Shorty Award in the category of social fitness.

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    She started her online fitness businesses while she was still in college. 

    Ho started posting fitness videos on YouTube in 2009. She had been a part-time Pilates instructor.

    She found teaching Pilates this often physically tiring, but because she was not working full-time, she had time to make more workout videos.

    She began uploading her new videos to YouTube and her views and subscribers began to rapidly increase.

    She then became a YouTube Partner and her website dramatically increased its web traffic.

    She also believes that a feature of one of her bags in Shape magazine in 2010 was a contributing factor in the success she has had in her career.

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