Rachel Brathen is a yoga teacher and the author of the book Yoga Girl, which became a New York Times best-seller.
“Yoga Girl” is also the name of Brathen’s Instagram account, which had two million followers as of March 2017.
Brathen founded a yoga studio called Island Yoga Aruba as well as the yoga video service one night and the non-profit 109 World.
In 2017, Forbes named Brathen to its list of the most important social media influencers in the fitness category, noting that Brathen can command a $25,000 fee per Instagram post.
Brathen also launched a podcast in March 2017, which reached the iTunes charts.
Born in Sweden, Brathen moved to Costa Rica to pursue yoga and now lives in Aruba. She speaks four languages, Swedish, English, Spanish and Papiamento.
Brathen is married and has a daughter, Lea Luna.
